Who is Your Ideal Client?

In Show 038 – Who is Your Ideal Client originally broadcast on Facebook Live on Monday 4 December 2017 we explore this interesting topic.

Show Notes

Today on Fast Fix Monday it’s the first show for the month of December and that start of a new phase.  All this month we are going to be discussing Phase 3: Initial Clients.  The average person will see huge numbers of advertisements each day.  That means it’s really tough to break through when first starting your business.  You have to work out exactly the right kind of client you need.  That’s important because you can then target the niche audience.  You need to be specific about who your perfect client is so you don’t waste time and money.

Try and envision your ideal client.  Think about their personal information and their business.  Then you have to think about how you are going to reach out to them.  What marketing are you going to use?  People buy on emotion far more than on logic.  We’ll be discussing how to do that on Wednesday’s episode.

More about this Show

We started Business Legal Lifecycle to create a simple way for you to understand complex legal terms.  Most importantly we want to help you to develop a plan to take your business successfully into the future.  There’s a startling statistic the underscores the importance of developing a solid plan.  The majority of business owners are just seven months away from losing everything.  A single aspect of your business that is not set-up correctly can shut down your whole operation very quickly.   Legal advice is not cheap and even when you can afford it there is often a divide between lawyers and their clients.  We want to close that gap once and for all.  We want to put legal knowledge and tools into your hand to prevent the worst from happening to you.

Twice a week we are going to deliver those tools right to your home or office with Business Legal Lifecycle TV.  We’ll start the week with Fast Fix Monday, a short 5-10 minute video that will tackle a single issue that businesses have to deal with.  Then on Wednesday’s our main show will feature with more fulsome discussions and interviews all delivered in a straightforward and easy to understand format.